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Alright Marketing Minds, this week I'm bringing you something special - a complete breakdown of the Video Marketing Framework that's generated hundreds of millions of dollars in revenue across our client businesses!

And here's the kicker... the person who discovered this framework almost deleted their first million-dollar video because they were too self-conscious about how they looked on camera. Talk about a lesson in pushing through fear!

Here's a Sneak Peek at What's Inside This Email:

• The exact 3-Step Framework for creating Video Ads that generated hundreds of millions in revenue

• The 5-Part Organic Video Formula that turns viewers into raving fans (and customers)

• Why "value-driven videos" beat traditional ads every single time

Watch the Full Video on YouTube:

The Power of Video Marketing (And Why You're Probably Doing It Wrong)

You know that saying "A picture is worth a thousand words"? Well, a video is worth a million - and I've got the frameworks to prove it!

I recently came across this incredible presentation that breaks down exactly how to use video to amplify your impact and scale your business. And the best part? You don't need fancy equipment or a production team to get started.

Remember - you've got a 4K video camera in your pocket right now (your phone!). Add a simple gimbal for stabilization and you're ready to create content that can reach millions.

But here's where most people mess up...

They create videos just to create videos. No strategy. No value. No compelling reason for anyone to watch.

That's why I'm excited to share these battle-tested frameworks with you today!

The 3-Step Value Ad Framework (For Paid Advertising)

This is the framework behind hundreds of millions in ad revenue, and it's surprisingly simple:

1. Hook - Start with a BIG problem or bold statement

• What challenge does your audience face that will make them stop scrolling?

• Lead with the problem, not your solution

• Make it impossible to ignore

2. Educate - Provide REAL value in the ad itself

• Pick 2-3 things to quickly teach

• Bust myths or misconceptions

• Give viewers an "aha moment" right in the ad

• Build the know, like, and trust factor immediately

3. Call to Action - Make it clear and compelling

• Tell them exactly how to get more value

• Keep it simple and direct

• Focus on the next logical step

The magic here is in step 2 - actually teaching in your ad! How many ads have you seen that go "Got this problem? Buy my thing!" - Not very compelling, right?

When you provide genuine value upfront, you build trust instantly. And trust is the foundation of every sale.

This Edition of the Marketing Minds Newsletter is Sponsored by:

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The 5-Part Organic Video Formula (For YouTube & Social Media)

For organic content, we expand the framework to create even deeper connections:

1. Hook - Capture attention immediately

2. Story - Make it real and relatable

• How did you discover this solution?

• Who have you helped with it?

• Share your journey

3. Educate - Dive deep into value

• Provide actionable insights

• Give away your best tips

• Over-deliver on the promise

4. Summarize - Show them how to implement

• Recap the key takeaways

• Make it actionable for their situation

• Connect the dots

5. Call to Action - Guide them to the next step

Notice how this formula adds Story and Summary to the mix? That's because organic content gives you more time to build a relationship with your viewer.

The Million Dollar Lesson About Confidence on Camera

Here's the part that really hit home for me...

The entrepreneur who developed these frameworks almost deleted his first major video ad. He was 50 pounds heavier than he wanted to be and felt completely self-conscious about being on camera.

His hands had been in his YouTube videos for years. His voice was there. But his face? That was terrifying.

Despite all the fear and self-doubt, he published that video anyway.

Result? That single video he almost deleted generated over $1 Million in revenue.

The lesson? It doesn't matter what you look like, what you sound like, or what your background is. What matters is that you:

• Be yourself

• Be authentic

• Show up as the authority you are

Your imperfections make you relatable. Your authenticity builds trust. And trust drives business.

How to Target Your Videos for Maximum Impact

Remember this golden rule: Reach the right person at the right time with the right message.

For organic videos:

• Compelling headlines that spark curiosity

• Thumbnails that make people click

• That powerful hook right at the beginning

For paid ads:

• Laser-focused targeting on your ideal customer

• Message-market fit that resonates immediately

• Value that justifies the interruption

Watch The Full Video on YouTube:

Complimentary Video Marketing Strategy Call!

Are you looking to Scale your Business with Video Marketing?

I want to invite you to a 1-1 Strategy call with my Team to map out a YouTube Ads & Video Marketing Strategy specifically for your Business!

This is a 45-minute call where we’ll dive into your Business, your Goals & map out a Custom Strategy to help you Achieve them through YouTube!

Fill out the Quick Booking form to Schedule your Strategy Call.

More Value Coming Next Friday!

Stay Tuned for More Great Value & Content Coming your Way!

Here’s a Sneak Peak at What’s Coming Next:

• More Free Trainings & Resources — In your Inbox!

• Real Case Studies & Examples of the Marketing Funnels that Scaled Coaching Businesses past 7 & 8 Figures

• The REAL on-the-ground insights into what’s going on in the Online Marketing & Coaching/Consulting/High-Ticket Industry (Based on our Insights working with Thousands of Clients)

• The Latest YouTube Ad & Marketing Strategies as we Discover Them - So that you’re Always on the Cutting Edge

• Guest Articles, Videos & Podcasts from the Top Marketing Minds of Today — Stay tuned for some exciting announcements around this ;-)

• And a LOT More…

I’m serious when I say I want this to be The Most Valuable Newsletter You’re Subscribed to — Look out for us in your Inbox Every Friday!

I’ll see you in the next one!

To Your Success,

- Aleric Heck | Founder & CEO of AdOutreach

This Edition of the Marketing Minds Newsletter is Sponsored by:

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